FLAGSHIP OFFICE RETAIL BRANCHES BRAND IDENTITY
The design for the external image of the agencies of the BPM Group defines
a coordinated group interpreting the institutional values of the parent company
with an impression of total modernization which allows to express the characteristics
other institutions differing in the signs and color.
On signboard the oval that holds the monogram of banks and assume the corporate color,
is central, three-dimensional, bright and inserted in a two-tone metal panels, anthracite and silver.
The boundary between light and dark horizontal holds the oval,
the hangs in space and almost supports their weight.
Bars of colored light, vertical and horizontal, mark the entrance of the agency,
the location and debit illuminate the directory information.
The project for the new image of the shop windows of BPM branches
also face the issue of Retail Communication in a comprehensive manner,
taking into account the architectural features and spectacular showcases themselves.
In particular, the element showcase shows the image of a modern bank,
rigorous and attractive.
BPM GROUP
RETAIL BRANCHES - EXTERNAL
CONCEPT RETAIL COMMUNICATION
The design for the external image of the agencies of the BPM Group defines
a coordinated group interpreting the institutional values of the parent company
with an impression of total modernization which allows to express the characteristics
other institutions differing in the signs and color.
On signboard the oval that holds the monogram of banks and assume the corporate color,
is central, three-dimensional, bright and inserted in a two-tone metal panels, anthracite and silver.
The boundary between light and dark horizontal holds the oval,
the hangs in space and almost supports their weight.
Bars of colored light, vertical and horizontal, mark the entrance of the agency,
the location and debit illuminate the directory information.
The project for the new image of the shop windows of BPM branches
also face the issue of Retail Communication in a comprehensive manner,
taking into account the architectural features and spectacular showcases themselves.
In particular, the element showcase shows the image of a modern bank,
rigorous and attractive.
BPM GROUP
RETAIL BRANCHES - EXTERNAL
CONCEPT RETAIL COMMUNICATION
The design for the external image of the agencies of the BPM Group defines
a coordinated group interpreting the institutional values of the parent company
with an impression of total modernization which allows to express the characteristics
other institutions differing in the signs and color.
On signboard the oval that holds the monogram of banks and assume the corporate color,
is central, three-dimensional, bright and inserted in a two-tone metal panels, anthracite and silver.
The boundary between light and dark horizontal holds the oval,
the hangs in space and almost supports their weight.
Bars of colored light, vertical and horizontal, mark the entrance of the agency,
the location and debit illuminate the directory information.
The project for the new image of the shop windows of BPM branches
also face the issue of Retail Communication in a comprehensive manner,
taking into account the architectural features and spectacular showcases themselves.
In particular, the element showcase shows the image of a modern bank,
rigorous and attractive.
BPM GROUP
RETAIL BRANCHES - EXTERNAL
CONCEPT RETAIL COMMUNICATION
BPM GROUP
RETAIL BRANCHES - INTERIOR
The project describes a catalog of items designed specifically to create branches of the various parties bank
of the BPM Group, expressing the uniqueness through a formal aesthetic language unique.
The system allows operational capabilities, compatibility with advanced communication systems
and extreme flexibility distribution even at plant level.
The composition of the working space is assigned to an element with high integration of functions:
structural, lighting, signage; shape and color of this “totem” express institutional values of the various actors
thanks to the use of colors which distinguish them.
The system allows the definition of areas with different levels of confidentiality,
varying height and transparency of the walls,
and with different levels of functionality using walls wired for power distribution, voice and data.
CONCEPT LAYOUT
ARCHITECTURE
SYSTEM FURNITURE DESIGN
BPM GROUP
RETAIL BRANCHES - INTERIOR
The project describes a catalog of items designed specifically to create branches of the various parties bank
of the BPM Group, expressing the uniqueness through a formal aesthetic language unique.
The system allows operational capabilities, compatibility with advanced communication systems
and extreme flexibility distribution even at plant level.
The composition of the working space is assigned to an element with high integration of functions:
structural, lighting, signage; shape and color of this “totem” express institutional values of the various actors
thanks to the use of colors which distinguish them.
The system allows the definition of areas with different levels of confidentiality,
varying height and transparency of the walls,
and with different levels of functionality using walls wired for power distribution, voice and data.
CONCEPT LAYOUT
ARCHITECTURE
SYSTEM FURNITURE DESIGN
The project describes a catalog of items designed specifically to create branches of the various parties bank
of the BPM Group, expressing the uniqueness through a formal aesthetic language unique.
The system allows operational capabilities, compatibility with advanced communication systems
and extreme flexibility distribution even at plant level.
The composition of the working space is assigned to an element with high integration of functions:
structural, lighting, signage; shape and color of this “totem” express institutional values of the various actors
thanks to the use of colors which distinguish them.
The system allows the definition of areas with different levels of confidentiality,
varying height and transparency of the walls,
and with different levels of functionality using walls wired for power distribution, voice and data.
BPM GROUP
RETAIL BRANCHES - INTERIOR
CONCEPT LAYOUT
ARCHITECTURE
SYSTEM FURNITURE DESIGN
The project describes a catalog of items designed specifically to create branches of the various parties bank
of the BPM Group, expressing the uniqueness through a formal aesthetic language unique.
The system allows operational capabilities, compatibility with advanced communication systems
and extreme flexibility distribution even at plant level.
The composition of the working space is assigned to an element with high integration of functions:
structural, lighting, signage; shape and color of this “totem” express institutional values of the various actors
thanks to the use of colors which distinguish them.
The system allows the definition of areas with different levels of confidentiality,
varying height and transparency of the walls,
and with different levels of functionality using walls wired for power distribution, voice and data.
BPM GROUP
RETAIL BRANCHES - INTERIOR
CONCEPT LAYOUT
ARCHITECTURE
SYSTEM FURNITURE DESIGN